Corporate BlogTom Tautz

luv & lü

Corporate BlogTom Tautz
luv & lü

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[ Client: Wangerland Tourism ]

12 Months
24 Stories
People at
the sea

Luv & Lü draws a portrait of the touristic destination “Wangerland an der Nordsee”. Not by showing the beauty of frieslands landscape rather than presenting the people that lives here or that ones that are in love with the region.

During 12 months my team and me met 24 characters that told us their personal story why they are deeply connected with Wangerland.


Luv & Lu was awarded the
“Best of Content Marketing
Award 2018” 2x with silver



facebook

75 posts
540.000 reach

homepage

24.000 unique visitors
21.300 visits

print

11.647.049 copies
59.119.000 reach


Teaser-Clips

examplary facebook posts

soundtrack, baby!

One of the really special features this blog is equipped with is the fact that the Band 3 Miles to Essex created an own soundtrack for it. 24 stories – 24 music tracks.

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REACH IMPROVEMENT
BY CONTENT RECYCLING

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release mechanic
- content multiplying -

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Client: Wangerland Touristik
Class: Corporate Blog
Partner: Sylke Sdunzig (editor), Stefan Sobotta (Video), Dorian Vasco-Nagel (Video),
Ulrich Callies (Business Development

Sponsoring: Wangerland Touristik / Carado Motorhomes / die Nordsee / Jever / Reederei Cassen Eils / Wind Sportswear

Media Cooperation: HNA / Ruhr Nachrichten / Funke Medien Gruppe / NWZ