Corporate BlogTom Tautz

Sylt im Gegenlicht

Corporate BlogTom Tautz
Sylt im Gegenlicht

ONE YEAR REPORTAGE
Blog Homepage / facebook

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12 months
43 stories
365 days on air

the slightly different report about the most beautiful island in the world.


“Sylt im Gegenlicht” – “Sylt in the back light” – this is a photo reportage, which casts a look behind the scenes of the North Sea island Sylt.

Far away from inflationary motives, the project reveals an imagery portraying the people and places, which glow in the shadow of Sylt's typical facade.


Sylt im Gegenlicht – Interview at the  official Leica Camera Blog

Sylt im Gegenlicht – Interview at the official Leica Camera Blog


Sylt in the backlight, documents the things, that are are hidden and let unknown actors come into the limelight.

Real Sylt-lovers with longing for alternatives to the usual Plakativity and well-known faces and stories, the project offers a refreshing change of perspective.

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on air from day one of the production

Over the period of 12 months, according to the photo shoot, individual contributions were published immediately after their production.


a photo reportage with voice over function


During a 20-week period selected articles in the Saturday edition of the Sylt Rundschau were published.

At the same time, they were presented and promoted on the online portal of the Schleswig-Holstein publishing house (SH:Z) and the Facebook fan page of the “Sylter Rundschau”.

Over six months, each issue of the “TV Sylt”-Magazine Sylt published multi-page articles.



RELEASE MECHANIC
- CONTENT MULTIPLYING -

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reach improvement
by content recycling


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Idea / Concept
Photography / Blog Homepage / Videography